Recruiting the best-fit domestic students in optimal numbers is a top priority for most colleges, universities, and business schools. In today's hyper-competitive landscape, capturing the attention and interest of prospective students requires strategic and comprehensive approaches.

At Rich Marketing, we understand the challenges institutions face in standing out from the competition. Our track record speaks for itself, with numerous successful partnerships where we’ve helped institutions develop and enhance recruitment and admissions strategies.

From conducting thorough market research to identifying and segmenting target markets, we specialise in optimising brand awareness and refining the entire student journey, from initial brand exposure to the critical stages of enquiry, application, offer, acceptance, and pre-arrival.

Our services encompass a wide range of areas, including:

  • Designing customer-centric application and admissions processes.
  • Providing team development and organisational change support.
  • Delivering tailored sales training programs.
  • Developing tactical student recruitment plans and strategies.
  • Reviewing scholarship and bursary strategies.
  • Deep dive competitor analysis.

Rich Marketing can develop bespoke strategies, crafted to meet your institution’s unique needs and goals. Let us help you to navigate the complexities of student recruitment and admissions, ensuring your institution thrives in today’s competitive landscape